Tag: personal branding

  • What is personal branding and why is it important?

    What is personal branding and why is it important?

    What is personal branding? Personal branding is about shifting your mindset to think of yourself as a brand. It is an ongoing process of building and maintaining an image and reputation. Official definition: “The conscious and intentional effort to create and influence public perception of an individual by positioning them as an authority in their…